Influencer Campaign Planner

Influencer Database

Influencer Name *

Platform *

Handle/Username *

Follower Count *

Engagement Rate (%) *

Niche/Category *

Phone

Average Views per Post

Average Likes per Post

Notes

Rate Card Calculator

ℹ️ This calculator provides industry-standard rate estimates based on follower count and engagement. Actual rates may vary based on niche, content quality, and brand alignment.

Calculate Influencer Rates

Select Influencer

Or Enter Follower Count

Engagement Rate (%)

Platform

Campaign Deliverables Tracker

Campaign Name *

Influencer *

Content Type *

Due Date *

Description/Requirements

Content Approval Workflow

⚠️ Review all content submissions before approval to ensure brand alignment and FTC compliance.

Performance Metrics Tracker

Select Campaign

Select Deliverable

Views/Impressions

Likes

Comments

Clicks

Conversions

FTC Compliance Checker

ℹ️ The FTC requires clear disclosure of material connections between brands and influencers. Use this checklist to ensure compliance.

FTC Disclosure Best Practices:
✅ USE: #ad, #sponsored, #[BrandName]Partner, "Paid partnership with [Brand]"
❌ AVOID: #sp, #collab, #thanks, "Thanks [Brand]", or disclosure only in "Show more"
⚖️ Platform Tags: Always use Instagram's "Paid Partnership" label and YouTube's "Includes paid promotion" checkbox when available

Contract Template Generator

Brand/Company Name *

Brand Address

Influencer Name *

Influencer Address

Campaign Name *

Contract Date *

Campaign Start Date *

Campaign End Date *

Total Compensation ($) *

Payment Terms

Deliverables Description *

ROI Calculator for Influencer Spend

Campaign Investment

Influencer Fees ($)

Product Costs ($)

Content Production ($)

Other Costs ($)

Campaign Results

Total Revenue Generated ($)

Or Enter Conversions

Average Order Value ($)

Customer Lifetime Value ($)

👤 Influencer Campaign Planner